Network Overview
Good Housekeeping, Redbook, and Woman's Day
Reaches a broad and literate audience of mature women, ages 35-65+, mothers, working women, business professionals and decision-makers of the family who reside in households with the disposable incomes to buy 80% of America's products and services.The 50 million women who read these three magazines monthly - this audience represents the better half (50%) of the U.S. female adult population in income, education, and the professions. This readership translates to local markets.
Read by young female readers ages 16-24 who have aspirations to live a better life, this is an advertiser's first opportunity to brand their company, products, and services to an influential audience of young women who are computer literate and shopping mall consumers. Mature teens who read these magazines have the 'parental' purchasing power to buy cosmetic, beauty, & hair care products, fashion apparel, and accessories, jewelry, pre-owned cars, watches, and services such as spas, restaurants entertainment venues, etc.
Kiplinger's Personal Finance
Reaches an audience of high net worth individuals (adult investors with an average net worth $1.5 million) - business and financial professionals, corporate leaders, officers of major companies, the self-employed, and entrepreneurs - it's a direct line to Wall Street.
Popular Mechanics
Reaches an audience of active men ages 25-54 and a household income of $75,000+. They are purchaser of cars, clothing, electronic products, jewelry, sporting goods and cameras. They are avid readers of magazines with information on their hobbies and favorite types of entertainment. They are avid readers of the new and innovative in mobile and computer technology, science, and electonics.
Advertising is seen by subscribers in a quality editorial environment of prestigious, trusted national magazines with full page, 4-color impact and quality reproduction of your advertising messages.
Insured delivery of ads - in-home magazines subscribers that are measured by third party
Audit Bureau of Circulation.
Quality audience - magazine audiences that are measured by national syndicated research
- Media Mark Research (MRI).
Proven results - program targets your advertising on a geographic and demographic basis in a
proven medium with minimal waste providing a great return on advertising investment.
Cost savings - we reach quality readers in a quality media environment at the best value and at
local rates.
One-source, turn key billing with measured control of manufacturing quality and timely turnaround.